Motoring

Hyundai says it’s “Because of you”

I hate marketing spin, the way some things are pitched to us or explained is just sometimes mind-numbing. So it would be easy to bag Hyundai’s new advertising campaign. With phrases like;

“Facilitating human progress has been Hyundai Motor Company’s underlying philosophy since its very inception.”

“The company’s vision for enabling progress for humanity is artfully captured in a new global brand campaign, #BecauseofYou.”

“The five films highlight Hyundai Motor’s new aspiration for its brand — spurring real-life connections between people and offering them qualitative experiences through its advanced mobility solutions, including autonomous, fuel-cell electric, micro and robotics mobility solutions.”

But in actual fact the ads are exceptional in my mind.

Executive Vice President and Chief Marketing Officer of Hyundai Motor Company “As a brand offering diverse mobility services beyond the transportation sector, Hyundai Motor has captured into these films its passion for offering valuable time to its customers,”

“Going forward, Hyundai Motor will continue to communicate its vision of prioritising progress for humanity, and help make real-life connections and deliver meaningful experiences for our customers.”

Watch the four films by clicking here. Enjoy!

Recent Posts

  • Tech

The new Apple MacBook Pro 14 with M5 is the one you get if its your first time going Pro

It's hard to review a new laptop model when the previous generation and even generations…

13 hours ago
  • Tech

Using the new Apple Vision Pro – the M5 Upgrade keeps the dream alive

The second generation Apple Vision Pro might be the same thing with more power and…

13 hours ago
  • Tech

Hands on with Apple’s updated iPad Pro with M5 Processor

Same Same but different, that's how you'd describe the brand new iPad Pro with Apple's…

17 hours ago
  • Tech

Review: Dell Pro 13 Premium — a complete productivity workhorse without the bells and whistles

Earlier this year Dell announced the new naming platform for their laptops with the Dell…

1 day ago
  • Tech

Review: Sennheiser HDB 630 Bluetooth headphones — audiophile quality sound without pesky cables

Just a few days ago, Sennheiser announced its foray into the wireless audiophile headphone market…

1 day ago
  • Lifestyle

Get a BritBox annual subscription for 46% off from Monday 20th October for two weeks

Let's face it, the quality of TV shows coming from the UK is often far…

4 days ago