Lifestyle

Pasta brand Barilla drops eight Spotify Playlists timed to cook your pasta perfectly

Are you still using a timer to cook your pasta? That’s so last year. Now all you have to do to get that perfect al dente pasta, just wait until the music stops.

Brands are always looking for new and different ways to engage with their customers and the pasta company Barilla is no different. In a pretty clever campaign, Barilla have teamed up with Spotify to create eight playlists timed perfectly to play just long enough to ensure your pasta is cooked just how it’s supposed to be.

The playlists which have names such as Boom Bap Fusilli and Pleasant Melancholy Penne will each run for the time it takes to cook the respective pastas according to the instructions on the box. Each playlist runs for between 9 to 11 minutes, depending on the pasta you’re cooking and are accompanied by some eye catching artwork from internationally recognised artists.

Publicis Italy says of their campaign, “An actual kitchen timer on Spotify which turns the waiting into a chance to listen to good music, entertain yourself and discover the covers of the playlists, illustrated by eight Italian artists of international calibre.”

The full list of the Barilla playlist’s are:

  • Mixtape Spaghetti
  • Boom Bap Fusilli
  • Moody Day Linguine
  • Pleasant Melancholy Penne
  • Best Song Penne
  • Top Hits Spaghetti
  • Timeless Emotion Fusilli
  • Simply Classics Linguine

Just make sure you don’t have the playlist set to repeat.

Recent Posts

  • Tech

Corsair announce the Vanguard 96 mechanical gaming keyboards with integrated LCD screen and Elgate Stream Deck

Corsair has announced the new VANGUARD PRO 96 Hall Effect Gaming Keyboard and VANGUARD 96…

9 hours ago
  • Tech

Swann announces 2 new cameras in their EVO range

Swann has announced two additional cameras in their popular EVO range. The EVO Wireless 2K…

10 hours ago
  • Tech

Anker SOLIX has a new battery-powered portable electric cooler just in time for camping season — the Everfrost 2

Anker SOLIX has announced the Australian launch and availability of the portable electric cooler, the…

11 hours ago
  • Tech

Australian pricing announced and pre-orders open for ROG Xbox Ally and ROG Xbox Ally X

After announcing the new ROG Xbox Ally and ROG Xbox Ally X gaming handhelds back…

11 hours ago
  • Product News

Samsung Launches Expanded Galaxy Line-Up in Australia covering wearables, phones and tablets

Samsung has announced a new suite of devices heading to Australia from today, expanding their…

15 hours ago
  • Tech

Samsung Galaxy S25 FE Review: A good phone at the right price

Samsung recently announced the new Galaxy S25 FE ahead of IFA, bringing a new more…

16 hours ago