Fujifilm is bringing its House of Photography to Chadstone Shopping Centre in Melbourne from Tuesday, 3rd to Sunday, 22nd March 2026.
The immersive House of Photography allows visitors to view and try out Fujifilm’s X and GFX camera range, instax devices and provides on-site printing for those interested. The experience is designed for everyone, from professionals to enthusiasts and content creators.
To celebrate its opening, Fujifilm is hosting a series of ‘Shoot Your Style’ sessions led by local fashion photographer Danielle Castano. The sessions will help shoppers capture their outfits in style and give visitors a chance to book a personalised experience in a stylish photo booth.
Shoppers who share their visit to the House of Photography pop-up on Instagram will have the opportunity to win prizes, with first prize a $1,500 Fujifilm House of Photography gift card and two tickets to Creator Summit: Powered by Fujifilm X | GFX, coming to Melbourne for the first time in May 2026.
“Fujifilm House of Photography in Sydney showed us how engaging a physical space dedicated to creativity can be. Melbourne is one of Australia’s most influential creative hubs, home to a vibrant creative community. Bringing our Fujifilm House of Photography brand experience to Melbourne is our way of meeting creators where they are – celebrating how they see the world, create and tell their stories,” Shaun Mah, General Manager – Electronic Imaging and Optical Devices Divisions at FUJIFILM Australia.
Places in the complimentary ‘Shoot Your Style’ guided sessions on Saturday 14 March (12:30pm-5:30 pm) are limited and will be allocated on a first-come, first-served basis HERE. A waitlist will be available once sessions reach capacity.
Fujifilm House of Photography – Melbourne:
For more information on the Fujifilm House of Photography experience, visit: https://fujifilm-houseofphotography.com.au.
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