Advertising is a competitive business, with “Cannes Lion’s” up for grabs companies will do anything to get our attention. Old Spice – having had a huge resurgence in recent years after that viral “The man your man could smell like” commercials featuring Isaiah Mustafa.
In the US there was an ad recently which went “viral” – featuring mothers pining for their boys who had left home having discovered Old Spice and as the punchline says “Now he smells like a man and they treat him like one”.
For some reason, Old Spice in Australia decided they needed to respond to that.
A couple of blokes known as the Bondi Hipsters put together a bit of a tune – I’m not convinced. Not sure if it needed a shrimp on the BBQ or something else, and maybe I’m not the hipster type. It’s doing ok though – over 400,000 views on YouTube – perhaps we all need to get some “man scapeing” Old Spice products?
Trev is a Technology Commentator, Dad, Speaker and Rev Head.
He produces and hosts several popular podcasts, EFTM, Two Blokes Talking Tech, Two Blokes Talking Electric Cars, The Best Movies You’ve Never Seen, and the Private Feed. He is the resident tech expert for Triple M on radio across Australia, and is the resident Tech Expert on Channel 9’s Today Show and appears regularly on 9 News, A Current Affair and Sky News Early Edition.
Father of three, he is often found in his Man Cave.
The silly season has been and gone, leaving many of us in our health and…
We have seen many Windows-based gaming devices hit the market recently. Even more recently, Steam…
Gaming mice are a dime a dozen when you get to the top end. Some…
Available right now on Pizza Hut menus right across the country the cult flavour Hot…
After a short trial in New Zealand, Spotify has today announced the availability of Prompted…
Basketball in the US is heating up in the lead-up to College Basketball's March Madness…