If you thought the world of apps was diminishing, think again – Tim Cook has announced today that July was the biggest single month in the history of the App Store for developer payments.
The two tweets this morning are significant, because they demonstrate the continued interest in apps, and paying for apps, as well as Apple’s commitment to developers.
Developers get about 70% of the money we spend with Apple either on apps or in-apps, and it’s a huge windfall if you get the market right.
There’s no indication that Pokemon Go was behind the surge, but it would have certainly played a role.
What Apple don’t tell us is the breakdown between up-front purchases and in-app purchases, I’d put my house on the latter being the real growth category for Apple And developers as a whole.
Trev is a Technology Commentator, Dad, Speaker and Rev Head.
He produces and hosts two popular podcasts, EFTM and Two Blokes Talking Tech. He also appears on over 50 radio stations across Australia weekly, and is the resident Tech Expert on Channel 9’s Today Show each day and appears regularly on A Current Affair.
Father of three, he is often found down in his Man Cave.
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