EFTM Best Innovation 2017: Apple’s Do Not Disturb While Driving

This is something that deserved to be recognised with an award from the moment it was announced.  Back in June Tim Cook and his team were announcing new features for the software running on iPhones, and one quick mention went to “Do Not Disturb While Driving”.

Having now used it for several months, it’s a potential game changer.  With the NSW government currently running a road safety scare campaign based around the dangers of driving and SMS there’s no doubt it has an impact on the road toll.

The only issue is it’s opt in, not opt out, but as a concept, and for its seamless execution for iPhone users, we reckon Apple’s Do Not Disturb While Driving is the stand-out innovation of 2017 and it gets our Best Innovation award.

Recent Posts

  • Tech

The Kayo Crackdown: Is the End of Password Sharing Here?

Shared streaming is in the focus as it now appears clear Kayo Sports via the…

60 minutes ago
  • Tech

Google launches early Android 17 Beta for Pixel devices targeting app scalability

Google has skipped their usual Developer Preview of the next version of Android, instead jumping…

19 hours ago
  • Tech

Samsung set to announce a new, innovative layer of privacy at Galaxy Unpacked 2026 this month

Samsung has today announced the date for the Galaxy Unpacked 2026 event in San Francisco:…

4 days ago
  • Tech

Buskers to bands, JBL’s Bandbox Solo and Trio offer AI sound isolation

Audio maker JBL has announced they’re getting the band together - launching their AI-powered portable…

4 days ago
  • Tech

House hunting gets an AI-assisted boost with Realestate.com.au launching a ChatGPT app

Finding your dream property is getting an AI-assisted boost, with RealEstate.com.au launching their first real…

4 days ago
  • Motoring

Ferrari’s first electric car gets a name and stunning new cockpit design – the Luce

After revealing nothing more than essentially a rolling chassis late in 2025, Ferrari has kicked…

5 days ago