There’s no two ways about it that Netflix button on all those TV remote controls is a powerful tool to drive new users and sign-ups to the global streaming giant.
Later this year, Aussie streamer Stan gets the same leg up on some Hisense TVs
Stan has announced their partnership with Hisense has “extended and broadened” and will now mean that the newest Hisense TVs will feature a dedicated Stan button on the remote control.
“Hisense has become one of Australia’s leading manufacturers of consumer electronics and Smart TVs, so it was an obvious decision for Stan to continue and expand this partnership,” said Stan CEO Mike Sneesby. “This forms part of our continued commitment to ensure our content is easily accessible in all the places consumers choose to watch through partnerships with the world’s biggest brands.”
Hisense Australia MD Finn Zhang says “We’re delighted to be extending our partnership with Stan as Hisense continues to redefine the at-home viewing experience for Australians, particularly at a time when we have never been more reliant on our TVs as a source of news and entertainment,”
“Our 2020 television line-up has been designed with Australian viewing needs top of mind. The range is big, bold and pushes the boundaries of TV technology with game-changing innovations in picture quality and sound, as well as the inclusion of an ever-increasing range of streaming and entertainment apps. The addition of the Stan button on Hisense remotes reinforces our commitment to ensuring our customers have the best possible home cinema experience, right at their fingertips,”
Might not seem like much to some, but this is a big deal for Stan. The button will be on new Hisense TVs that are coming from August this year.