To promote its range of Air Multipler “bladeless fans” this summer, Dyson has released a new iOS game to convince you its fans blow.
So how do you gamify Dyson Air Multipliers? Easy, by creating a multi-level game for smartphones, which requires the player to get a balloon from point A to point B. You get it there by strategically placing Air Multipliers within the level at different angles and air speeds to push the balloon around the screen.
The subliminal element to this is to demonstrate that because the Air Multiplier is a fan without blades, a balloon can slip right through it, thus by positioning them around the level you get to push the balloon to the target location.
It’s a simple idea, and somewhat addictive.
Sure, it’s not Angry Birds, but credit to Dyson for the cool idea (pun intended. See, it’s a “cool” idea because it’s a fan… Summer is hot… Ok, I’ll go now.)
Web: iTunes Store
Trev is a Technology Commentator, Dad, Speaker and Rev Head.
He produces and hosts several popular podcasts, EFTM, Two Blokes Talking Tech, Two Blokes Talking Electric Cars, The Best Movies You’ve Never Seen, and the Private Feed. He is the resident tech expert for Triple M on radio across Australia, and is the resident Tech Expert on Channel 9’s Today Show and appears regularly on 9 News, A Current Affair and Sky News Early Edition.
Father of three, he is often found in his Man Cave.
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