New research from Gumtree has exposed a generational divide when it comes to Australian car habits. From buying to owning or driving on Aussie roads, we’re all a tad different.
Gumtree Brand Ambassador and Spokesman, Grant Denyer gives EFTM the exclusive low down!
But here’s more from Gumtree cars…
The fine art of the haggle
When it comes to haggling a more palatable price point, 23 percent of millennials say they would be very confident to negotiate, compared to 21 per cent of baby boomers.
Aussies travel far for a deal
On average, consumers are willing to travel an average of 65km to save $500, 120 km to save $1,000 and 280km to save $1,500. Consumers in Queensland and Western Australia are most willing to travel to save money across all three price tags when it comes to their next car.
(Online) knowledge is power
Thanks to the Internet, consumers are more informed than ever before about their car purchase, spending on average six weeks researching before ever setting foot in the dealership or going for a test drive. Just under one-third (29 per cent) of 18-34 year olds use social media to browse vehicles, while perhaps unsurprisingly, only 3 percent of over 55s do. Overall however, social media is not a key driver with the only 15 percent using social media channels to search for their new car.
Generational divide in confidence
Millennials (67 per cent) say they are least knowledgeable when it comes to making an informed decision to buy a car, whilst baby boomers (79 per cent) are the most confident. As they start their lives on the road, a whopping 45 percent of 18-24 year olds are excited by the car buying experience compared to just 25 per cent of baby boomers – for who the novelty factor may have worn off!
Confident drivers roaming Australian roads
According to data from Gumtree Cars, baby boomers (74 per cent) are more likely than millennials (65 percent) to rate their own driving ability as very good or advanced.