HOYTS has launched HOYTS APEX, featuring the world’s largest LED screen and it’s not in the US or Europe. It’s right here in our own backyard in Karrinyup, WA.

The behemoth screen measures a staggering 24.9m X 10.8m and possesses more than 24 million pixels.

Not content with impressing us with it’s sheer size. The LED screen is acoustically transparent, allowing sound to pass directly through it to align perfectly with the audio. Speech, action and effects can combine to create a true-to-source audio-visual experience.

HOYTS have highlighted additional key technology specs below and I for one can’t wait to see it. Apart from the size, pixel count and acoustically transparent screen the APEX screen features:

  • Is up to 6x brighter than traditional cinema projection, with 300 nit brightness versus 48 nit in traditional cinemas
  • Consistent image quality from every seat in the auditorium with a 160° wide viewing angle
  • Designed for future experiences including live events and premium content
  • Dolby Atmos integration for fully immersive spatial audio
  • Near-infinite contrast for deeper blacks and enhanced realism with 600,000 : 1 contrast ratio delivering true blacks and HDR performance
  • DCI-P3 colour gamut for rich, accurate, cinematic colour
  • High Dynamic Range (HDR) and high grayscale precision
  • Ultra-thin LED panels as thin as 3mm
  • Curved screen capability enhancing immersion and reducing edge distortion

HOYTS Group CEO and President Damian Keogh said the launch reinforces HOYTS’ position at the forefront of cinema innovation.

“HOYTS APEX represents a defining moment for HOYTS and for cinema more broadly, setting a new standard for what the big screen experience can be,” Damian said.

The opening of this new standard in cinema experiences coincides with some big releases such as Michael & The Devil Wears Prada 2 and upcoming blockbusters such as Mortal Kombat II & Star Wars: The Mandalorian and Grogu

The Perth APEX Cinema is only one of two in the country with the recent opening of the slightly smaller (only a mere 21.2m X 9m and 17 million pixels) at Melbourne Central. Both should be spectacular but for those lucky enough to live in Perth, firstly we are jealous and secondly we would love your feedback if you get to test out this unique cinema experience