The Samsung Galaxy S10 5G phone has a bit more of an allure about it because it’s a surprise, and it’s not launching at the same time as the three flagship S10 devices.
Revealed at Unpacked here in San Francisco this is the first big-name 5G device and just days out from Mobile World Congress in Barcelona Samsung have really sent a shot across the bow of their competitors.
But given it’s not available for a few months (they say “First half of 2019”), what does a Telco do? Tell people to hold off and forego those valuable 24 month contract renewals in March?
No way – Telstra has teamed up with Samsung to create an offer you’ll struggle to refuse.
Sign up for a Telstra contract to get a new Samsung Galaxy S10+ and you’ll get that phone shiny and new on March 8th.
But when the Galaxy S10 5G launches, you can walk into a Telstra store (within a three week window to be defined before the 5G phone launches) and hand back your S10+ (in good working order), and they’ll slide a S10 5G across the desk.
Now given that device is likely going to cost more outright, and that 5G plans are likely to be higher monthly cost too – a straight swap, on an existing 24 month plan is a bloody cracker deal.
Sure, 5G is only working in 200 “sites” and that will roll out over time, but – plenty of people are really keen for 5G so it’s a winning offer.
Why? Can’t answer that – Telstra said today the most compelling reasons to upgrade were for faster speeds and less buffering – But – how many people are getting buffering on their 4G connection? Especially those in a 5G roll-out area?
Not compelling at all to me, but I get the drive to be first, both as a telco, smartphone maker and consumer.
Trevor Long travelled to San Francisco as a guest of Samsung Australia
Trev is a Technology Commentator, Dad, Speaker and Rev Head.
He produces and hosts two popular podcasts, EFTM and Two Blokes Talking Tech. He also appears on over 50 radio stations across Australia weekly, and is the resident Tech Expert on Channel 9’s Today Show each day and appears regularly on A Current Affair.
Father of three, he is often found down in his Man Cave.