In 2006/2007 a product was launched in the US called the Flip Video (Originally called the Pure Digital Point and Shoot), and ever since then has been one of the best selling ‘camcorders’ online. This week, the Flip Video makes its debut in Australia and that alone is making it the centre of plenty of media attention.
I was fortunate enough to get my hands on the Flip HD version (Mino HD) and at first touch this is an impressive little package.
Interestingly for me, the manufacturers seem to have taken a leaf out of the Apple book of packaging with a box and packaging that could be described as anything but cheap. Holding the box in your hands really gives you the first feeling that you’re in for a quality product – Which it would want to be for $300!

In 2006/2007 a product was launched in the US called the Flip Video (Originally called the Pure Digital Point and Shoot), and ever since then has been one of the best selling ‘camcorders’ online. This week, the Flip Video makes its debut in Australia and that alone is making it the centre of plenty of media attention.

I was fortunate enough to get my hands on the Flip HD version (Mino HD) and at first touch this is an impressive little package.

Interestingly for me, the manufacturers seem to have taken a leaf out of the Apple book of packaging with a box and packaging that could be described as anything but cheap. Holding the box in your hands really gives you the first feeling that you’re in for a quality product – Which it would want to be for $300!

Read my full review, and see a sample video at my Tech Life blog at SBS.com.au