Taking KFC to outback QLD

Birdsville is a town around 700km north of Mt Isa, 1500km west of Brisbane and 1,100km from Alice Springs. It’s what many would call “the middle of nowhere”. Birdsville has a population of 115 which is rapidly expanded when the Big Red Bash music festival arrives between July 4th and 6th. For many who live in Birdsville, KFC is not easily accessed so the Colonel has brought the bird to them.

KFC has equipped a semi-trailer to carry more than just a portable restaurant but with a slide and equipment to open a mini festival within the Big Red Bash when it kicks off next week. Departing from Sydney on the 28th of June, the KFC truck will be taking the long journey to let people young and old experience the joy of chicken coated in the 11 herbs and spices.

At three times each day the KFC campus will serve FREE chicken to festival goers in an effort to openly allow people to experience the mmm of licking your fingers after devouring a piece of chicken. Annabel Fribence, Marketing Director for KFC said, “The Colonel’s inaugural Chicken Run is about one thing and one thing only. The unforgettable experience of tasting KFC’s Finger Lickin’ Good Chicken. For those who’ve gone without it for years, we’re hoping to remind them of their very first time. For those who’ve never had it before, we can’t wait to see their response.”

The scene is simple, boot scoot through some Lee Kerneghan, sing along to some Kate Cebrano and then nail a few pieces of the Colonel’s best.

For free KFC even we would consider the road trip to Birdsville.

Living in Sydney his entire life, Geoff has always had a close eye on technology. Through school and immediately after, tech held his focus. Attending University later in life, Geoff began his IT career immediately after leaving high school and has been in the industry ever since. In his spare time he launched a YouTube channel focused on consumer tech that had millions of views. This led to work on community radio talking tech every week and has now stepped him into the studios of 2GB / 4BC every Saturday helping people with tech problems and reviewing the latest gadgets.

When Geoff is looking away from the screen he can be found holding a glass of red wine, spending time with friends and/or watching the Formula 1.

1 Comment

1 Comment

  1. daryl

    June 30, 2017 at 10:52 am

    Birdsville is south of Mt Isa

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