Kogan Smart TVs set new price benchmark

You wanna see how the TV market continues to push prices down?  Compare a 65 inch 4K/UHD TV from 2 and a half years ago to today.  And when you do it, make sure you are comparing Apples with Apples.

Today, Kogan announced a new range of Agora Smart 4K Tvs, and they’ve thrown down a cracking great price.

In late 2014, the Kogan 4K 65 inch TV was $1,599.

Today, a Hisense at JB will set you back $2,000 – a store brand like Soniq will be $999.

Kogan’s 65 incher will be $899.  For the 55 inch model you’ll pay $499, and a 49 inch model $429.

The 55 inch model may be the pick of the bunch with a 120Hz refresh rate which makes it better for faster moving pictures, but – regardless, there’s some amazing value here.

Ruslan Kogan is pretty chuffed too “For over a decade we’ve been committed to making the latest technology more affordable. In 2007, this meant a 46” dumb thick LCD TV for $2999 which was the first time the $3000 barrier was broken for such a TV. Today, we’re launching a bigger, better, thinner Smart LED TV for $429. It’s a true sign of how far we’ve come and we’re honoured to be able to delight our customer base of over a million Aussies in this way,”

Web: Kogan (49, 55, 65)

Trev is a Technology Commentator, Dad, Speaker and Rev Head.

He produces and hosts two popular podcasts, EFTM and Two Blokes Talking Tech. He also appears on over 50 radio stations across Australia weekly, and is the resident Tech Expert on Channel 9’s Today Show each day and appears regularly on A Current Affair.

Father of three, he is often found down in his Man Cave.

Like this post? Buy Trev a drink!



  1. Mark

    July 5, 2017 at 1:26 pm

    All of these cheap 4k Kogan TV’s are tempting, don’t know whether it is worth the extra money for a brand name with HDR or not. I also like HDMI CEC, presume that this would be missing too.

    • Trevor Long

      July 6, 2017 at 7:26 pm

      If you THINK about HDR – then jump up to Hisense mate…

Leave a Reply

Your email address will not be published. Required fields are marked *

To Top