CES is a massive show for all manner of electronics and at CES 2023, Samsung has unveiled new additions to their connected and customised kitchen with a new Bespoke lineup. 

The new Bespoke lineup for 2023 builds on the Bespoke fridges announced at IFA last year, with the new Bespoke 4-Door Flex with Family Hub, Bespoke AI Oven and new additions to their Side-By-Side and Top-Mounted Freezer Refrigerator Models. The expanded range also includes the BESPOKE Induction Cooktop and BESPOKE Microwave.

Bespoke 4-Door Flex With Family Hub

Samsung has updated their Bespoke refrigerator range with the new Bespoke 4-Door Flex With Family Hub, including a 4-door Bespoke design which includes an embedded 32-inch, bezel-less FHD resolution Family Hub display which is twice the size of previous models.

The larger display will allow users to see more features on the display, including the Samsung Smart Things services, as well as monitor and control their compatible home appliances. 

The display can also show more than 190 free channels courtesy of Samsung TV Plus, or show your Google Photos library. You can also utilise the new Picture-in-Picture (PIP) feature to watch shows while also monitoring your cooking time, or other appliances.

Bespoke AI Oven

For those wanting a smarter oven, the new Bespoke AI Oven from Samsung will offer a powerful, intelligent companion in the kitchen and make preparing meals a breeze. 

The Bespoke AI Oven can optimise cooking settings, including monitoring food cooking using an internal camera and AI which can recognise food and also includes burn detection. The AI algorithms can recognise dishes, which the AI Pro Cooking system can then monitor the cooking mode, temperature and time, even sending notifications to you to prevent burning. 

Samsung has also integrated SmartThings Cooking with Samsung Health to allow the AI Oven to analyse your workout stats and diet goals to recommend meal options based on ingredients you already have.

The oven itself includes a convenient push to open the door, fantastic for working with full hands.

Samsung will make the Bespoke AI Oven available in five ‘elegant and modern designs’  when it launches. 

New Bespoke Fridge models

Samsung has announced they are also expanding their Bespoke refrigerator range, with a new Bespoke Side-by-Side refrigerator, as well as a new Bespoke Top-Mounted Freezer refrigerator. 

The new Bespoke Side-by-Side refrigerator and Bespoke Top-Mounted Freezer refrigerator will both add energy savings to your home with SmartThings Energy’s AI Energy Mode. The SmartThings Energy’s AI Energy Mode will optimise the compressor speed and the frequency of the defrost cycle based on your usage patterns and surroundings, to help save both money and reduce your carbon footprint.

Bespoke Side-by-Side Refrigerator

The new Side-by-Side refrigerator will come in both stainless steel and glass finishes with a wide range of door colours and finishes to choose from which will match your home decor. The Bespoke Side-by-Side refrigerator will include a recessed handle that’s easy to open with a simple tap releasing the door. 

The Bespoke Side-by-Side refrigerator can be plumbed into your water source to include an internal ‘Beverage Centre’ which will give you cold water at any time. There’s also a Dual Auto Ice Maker inside to provide ‘Cubed Ice or Ice Bites’ for your drinks. 

Bespoke Top-Mounted Freezer Refrigerator

Like the side-by-side model, the Bespoke Top-Mounted Freezer Refrigerator will also offer a range of finishes and colours to blend into your kitchen.

The Bespoke Top-Mounted Freezer Refrigerator will include Samsung’s Optimal Fresh Zone+ and Active Fresh Filter inside which will keep food fresh for longer while eliminating 99.99% of bacteria.


Jeremy Senior, Vice-President- Consumer Electronics, Samsung Australia, said:

“Samsung Infinite is a new class of premium appliances that caters to the growing consumer demand for affordable customisable built-in luxury appliances with timeless designs. Samsung Infinite will offer discerning Australian consumers an elevated experience that’s more in tune with how they use their fridge today, prioritising flexibility and convenience through high performance features, and SmartThings to enable richer dining experiences at home.”

  • BESPOKE Top-Mounted Refrigerator will be available in Australia from Q2 2023.
  • New Family Hub software update will roll out in Australia incrementally via Wi-Fi from early 2023.
  • BESPOKE AI™ Oven will be available in Australia mid-2023.
  • BESPOKE Induction Cooktop will be available in Australia in 2023.
  • BESPOKE Microwave will be available in Australia in 2023.

EFTM’s Coverage of CES 2023 is made possible by the ongoing support of our regular advertisers and supporters such as Arlo, Belkin, Oppo, Netgear, JBL and Trend Micro, and by additional support from Samsung, LG, Hisense, TCL, BMW and Boost Mobile.