Australia’s fourth largest mobile service provider ‘Amaysim’ has released a scan of user activity on the most loved up day of the year, and the results are music to the ears of romantics.
The report detailed a 39% overall drop in data usage on the night when compared to a regular Wednesday night, pointing to an apparent Australia wide ‘no phone zone’ for their users on the special night. Apart from this huge slump in activity at night, morning text messages saw a 46% increase in their usual volumes. So Amaysim users have been digitally loved up in the morning and hopefully spending time with their partners come the night.
Social media data usage also copped a whopping 77% hit to its usual Wednesday numbers, which further points to more couples spending the day together rather than scrolling through their usual social media feeds.
One Queensland resident even rang the same number 146 times over the course of the day. Who’s to say whether this particular example is a case of lovey dovey romance or is just a little bit dodgy, we’ll let you be the judge.
Julian Ogrin, CEO of amaysim was incredibly pleased with the results of the study, stating that “Our first love is our customers, and we are very happy when they put their phones aside on a special day like this. Time together is the most valuable thing and our best in class customer experience platform empowers people to get on with living.”
Who says romance is dead?
Hey guys, the name’s Lawso, or Tinman as my friends like to call me. I grew up in a fairly small coastal town called Nambucca Heads, which just happens to perched upon one of the finest waterways in the country, the Nambucca River. After I finished High School I headed down south to Sydney where I’m now going into my second year of Law at Macquarie University. Living on campus there is an absolute blast. Trev and I had a chat recently about becoming a writer for EFTM and I naturally jumped at the idea of bagging my first job as a journo. Absolutely loving it so far and I can’t wait to see where it takes me.